There are two major types of business models that entrepreneurs use to make easy money blogging. The first and most common way to turn a blog into a profit making machine is to sell advertising to different companies and brands who want to reach that blog's readers. The second kind of money making blog is one that helps a single brand improve its image by creating positive associations between the blog and the product in the mind of consumers. Both kinds of blogs can make a lot of money, especially if the creator has a keen mind for marketing.
If you are blogging with the goal of selling advertising, there are two basic ways that you can go about recruiting sponsors who want to put ads on your site; you can let someone else do all of the legwork, or you can do the work yourself and keep all of the revenue.Within the first group, many people make money blogging by selling space through Google's AdSense program. The advantages of this program are numerous, as it requires very little effort on the part of the blogger or webmaster to begin raking in profits. However, most people discover that they make less money through this method than they had hoped that their blog would earn.
Selling advertising directly to companies who want to put banner ads or sponsored links on your blog can take quite a bit of time, but it is often fairly lucrative. If you have a lot of contacts in industries that are related to the topic of your blog, you may want to try to go this route.People who have a strong background in sales and are experienced at pitching proposals can make quite a bit of money by renting blog space to interested companies. The most serious problem with this model is that you often have to build quite a sizable readership before you can attract advertisers, which can mean that you have to do several months of work before you start to make money online from home blogging.
As blogging becomes a more and more lucrative business, a lot of established companies are considering how they can get into the action. One way that companies are capitalizing on the blog movement is by having blogs that provide a kind of friendly face for their corporation. Often, a company will employ an established blogger to create a weblog designed specifically to appeal to that company's customers and to create positive associations with the brand in consumers' minds. More than one writer who never even dreamed that he or she could make money blogging has been approached by a company and offered quite a pretty penny for this kind of gig.
Can You Make Money From Online Business Ventures?
More and more people want to work from home. And many of you are ending your search with online jobs that generally pay a relatively low wage or salary in exchange for the benefits you receive by working out of the comfort of your own home. When it comes to considering a better income with an actual home business, many of you are intimidated and cautious. How much money do you need to invest? How much technical and/or marketing knowledge do you need? How can you distinguish the scams from the legitimate methods to make money from online business opportunities?
These are all valid concerns and need to be adressed. But the freedome and financial rewards that you can have with an online business, as opposed to working an online job, definitely make it worth your while to at least consider these options.
1. Start a business that sells your expertise. Are you a good writer or designer? Do you have a flair for cooking? Do you love gardening? Do you know a lot about a specific subject? Do your friends and family come to you for advice about certain things? Could you turn your knowledge into a consulting business?
Do some soul searching and think about what you are good at and passionate about. Once you've figured that out, do some research on who would want and need your product/service. You'll then want to set up your own website or blog based on what you're selling and target it towards who you're selling it to. Don't be intimidated by this step! Creating your own site is extremely easy these days and it doesn't have to be expensive. The next step is to get traffic to your site. And this is a topic for a whole other article because there are so many ways to do this, and many of them are free.
2. If you don't feel comfortable coming up with your own products or services to market, you can make money from online business products or services that belong to other people. One way to do this is through affiliate marketing.
There are many places you can start to look for things to market, but the most popular sites are ClickBank and Commission Junction. Anytime you make a sale on the products you promote, you are paid commissions. Network Marketing is another route to go if you don't have your own merchandise.
There are hundreds of Network Marketing companies to choose from and they offer all kinds of products and services. With network marketing, you pay a relatively low fee (this varies from company to company) to get started and then you earn commissions on products/services that you sell as well as on the people you recruit into the company as part of your sales team. The right type of "coaching" mentality is required if you do want to get into network marketing since much of your success will depend on how well you can lead your team. There are so many ways to make money from online business endeavors - pick one that suits your personality best and get started!
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Best Link Placement Tips
When planning your website, it is important to give a considerable amount of thought to link placement. The location of links on your own pages and outside websites can have a major impact on the effectiveness of your search optimization efforts and your overall site traffic. Well-placed links motivate users to click, result in better search rankings and direct traffic toward important pages.
The following tips and tricks can help you find the best possible location for your links, resulting in improved online visibility, better search engine results and increased website traffic.
Top Link Placement Tips
While these link placement tips can help, you should always experiment on your own pages in order to achieve the best results. Always feel free to try out new techniques in order to dramatically improve click-thru rates. Carefully analyze the results of your linking experiments and compare numbers before and after making a change in order to determine the overall effect of your new approach.
Tips on SEO for Affiliate Marketing
Search Engine Optimization, or SEO as it is better known as, is one of the latest buzzwords doing the rounds of the Internet. Essentially search engine optimization means that website owners need to understand how a search engine finds results from the Internet, and what system do they use to determine the hierarchy in which these results are displayed. This fundamental knowledge can then be used by website owners to direct more traffic to their websites.
Before going into the intricacies of search engine optimization, understanding the link between it and affiliate marketing would be appropriate. Affiliate marketing is a source of income, and this doesn't necessarily constrain itself to individuals, but also businesses. Businesses or groups of people can use affiliate marketing to pay the costs of maintaining a website. Although hosting websites on a server may be minimal, there are loads more expense heads, like writers and web designers, copyrights for content, logistical costs, etc. And apart from just paying off bills, affiliate marketing allows the website owners a tremendous flexibility when choosing the advertisements, so that they are in keeping with the content of the website.
Search engines use an algorithm to determine what the most relevant content on the have Internet. They crawl through websites, looking for occurrences of keywords. Websites usually have metadata tags describing the content of the website. However, due to misuse, the sole reliance on metadata has diminished considerably. A search engine will check the occurrences of the keywords within the body of the text, and also the time it was last updated. All these factors contribute to what is known as the website's page rank, which in turn determines how high up the website goes in the results.
There are a few steps for search engine optimization for a website. These are not secrets by any means, but the key to success here is to consistently improve. This way there is no stagnation of any kind and the content remains fresh. The first step is to continuously update the content of the website, and include relevant keywords that occur often within that text in the metadata. The second step is to try and develop a back linking or ‘link love' scenario, where other websites provide a link to this website. The search engine will also pick up on this, and it contributes to the overall page rank of a website.
Search engine optimization is also important for the individual affiliate marketer, especially if the affiliate has his own website.
Affiliate Marketing Machine
A study on affiliate marketing that indicates online marketers will spend $2.1 billion on affiliate marketing fees, with U.S. online affiliate marketing spending reaching $3.3 billion in 2012. That figure includes the aggregate cost of running an affiliate program: affiliate network fees and affiliate commissions. Evans estimates that the affiliate space is growing at 9 percent.
A report from Evans in December 2008 says a growing number of retailers will increase spending on holiday sales-driving tactics like promotions and online advertising. Twenty-seven percent of online retailers will increase spending on affiliate marketing (a 14 percent increase over the previous year) whereas 18 percent will increase spending on banner advertising.
Sitting smack-dab in the middle of that affiliate equation are the networks. The networks' job as trusted third party means they are acting as an intermediary between advertisers and publishers. Serving multiple constituencies requires being a lot of things to a lot of parties. The networks are partners, matchmakers, facilitators, data keepers and more.
The major networks have many things in common and perform most of the same basic functions, including tracking technology, reporting tools, payment processing and payment aggregation.
While each network also has its own specific terms and conditions that must be adhered to by advertisers and publishers, most of the networks have agreed to some basic rules about overriding affiliate commissions and what constitutes flagrant violations of the basic tenants of affiliate marketing.
However, each of the major networks has developed a slightly different flavor. Some are geared towards big e-tailers, others focus on lead generation and still others tend to work with major catalogers. The reasons why an advertiser or publisher chooses a specific network can depend on a variety of factors.
It's like having a choice, between Pepsi, Coke, and RC Cola - and in some cases, Fresca.
For advertisers, the choice to work with one network over another can depend on a range of factors, including additional services offered, the technology platform used, the cost of setting up a program, the customer service and the quality of publishers in the network.
Each network has its share of loyal advertisers - large and small. Although there is some amount of churn, where merchants switch their programs from one network to another, that process can be complicated, disruptive and time consuming, so it's not all that common (like customers switching mobile phone carriers). Some advertisers run programs on multiple networks, but in most of those cases one of the networks seems to act as the primary one.
Most affiliates tend to maximize their earning potential and work with several, if not all, of the major networks. Some affiliates work with just one or two based on preference about payments, advertisers in the network and commission rates.